The Growth Flywheel

Four steps that run on autopilot, turning one-time visitors into loyal regulars.

1
Capture

QR codes on tables, receipts and flyers capture customer email and phone. No app download needed.

2
Engage

Automated welcome offer triggers immediately. Customer gets a personalised coupon for their next order.

3
Reward

Loyalty points accumulate with every order. Customers redeem rewards, increasing order frequency and spend.

4
Win Back

Lapsed customer? Automated SMS or email fires after 14, 30 or 60 days of inactivity with a targeted offer.

The cycle repeats with every customer

How Each Step Works

Every stage of the flywheel is automated. Set it once, and it runs while you focus on your food.

Step 1

Capture Customers at Every Touchpoint

Every interaction becomes an opportunity to build your customer database, without friction or app downloads.

  • QR codes on tables, receipts and flyers
  • No app download needed
  • Automatic guest token tracking
  • Campaign attribution and analytics
Customer database showing captured customers with order history

Live screenshot — Customer database

Step 2

Engage With Automated Campaigns

Trigger personalised messages at the right moment, without lifting a finger.

  • Welcome offer on first scan
  • Birthday and anniversary rewards
  • Time-based trigger campaigns
  • SMS and email channels
Branded restaurant ordering website where customers place orders

Live screenshot — Ordering website

Step 3

Reward Loyalty Automatically

Give customers a reason to come back, every single time.

  • Points per pound spent
  • Customisable reward tiers
  • Birthday bonus points
  • Stamps-style or points-style programmes
Orders panel showing order tracking and customer details

Live screenshot — Order management

Step 4

Win Back Lapsed Customers

Customers slip away. Your growth engine brings them back automatically.

  • Configurable inactivity triggers (14/30/60 days)
  • Targeted discount offers
  • SMS for highest open rates
  • Track redemption and ROI
Admin dashboard showing revenue trends and analytics for tracking growth

Live screenshot — Analytics dashboard

The Difference Is Clear

See what changes when you stop relying on third-party apps and start owning the customer relationship.

Without Sordin

  • Customers leave and never return
  • No way to contact past customers
  • No loyalty incentive
  • Marketing costs keep rising
  • You depend on delivery apps for visibility

With Sordin Growth Engine

  • Every customer captured automatically
  • Direct SMS and email communication
  • Loyalty rewards drive repeat orders
  • Automated marketing runs itself
  • You own the customer relationship
0%
Commission on every order
24hrs
Average go-live time
100%
You own your customer data

We Handle the Hard Part

Go live in 24-48 hours. No technical skills needed.

Free Menu Setup

Send us your menu, we enter everything — items, prices, options, allergens.

Domain & Branding

We configure your custom domain, logo, colours and branding.

Payment Setup

We connect Stripe for online and Zettle for in-store card payments.

Ongoing Support

WhatsApp support, 1-hour response time, 6 days a week.

No technical skills needed. No setup fee. No commitment.

Start your growth engine today

Capture customers, build loyalty and automate your marketing — all from one platform.

Get Started Free Try Live Demo